Ainfin is a financial technology company based in Level39, Canary Wharf, London - the biggest fintech accelerator in Europe. Its mission is to open the emerging markets to democratised banking, focussing on solving the fundamental problem of widespread financial exclusion of the 2.5 billion unbanked population in the world. Ainfin aims to contribute to real wealth creation amongst the poor and underprivileged.
Ainfin operates a state of the art multi-currency and multi channel digital banking platform aimed at reaching the last mile of customers in emerging markets. In the UK, Ainfin operates a subsidiary that is regulated by the FCA as a payments, eMoney and remittances institute. In other countries, Ainfin operates through partnerships or joint ventures to operate mobile banking services.
Ainfin is an exciting phase of growth, leveraging the Blockchain technology to leapfrog its current digital banking operations in emerging markets into the frontier of distributed banking services. This is an exciting time in our history with a further round of fundraising. We are now looking to scale quickly, so now is a great time to join and be part of an exciting journey.
We are looking for an experienced Chief Marketing Officer (CMO) to lead the global marketing strategy and operations of the company, ensuring a consistent messaging amongst the company’s customers. As a start up, we are building our capability to leverage technology to reach out to our customers. Due to the nature of our activities in both emerging and developed markets, we combine traditional marketing tools to reach out to the last mile customers, and at the same time use sophisticated digital and social media to reach out to the modern and tech savvy customers. Creativity and the ability to see through global-local social, cultural and technological differences in marketing strategy design and execution is essential for the role to be successful.
The goal is to ensure the company remains connected to all its customers, stakeholders and supporters, keeping them happy with our service and engaged with us. That requires the role to be working together with the rest of the business, delivering key metrics to allow the company to provide the right service to its customers, wherever they may be. In turn, the role takes the business to the customers, to make sure we keep the dialog alive at all times so we stay at the top of their minds.
The role reports to the CEO and will be part of the executive team.
Competitive Salary + Equity + Competitive benefits.